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A brief understanding of the use of Customer Communication Management

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  Each and every modern enterprise today is expected to deliver first-class service and transparency in diverse aspects of business relationships with customers. It is highly essential for businesses to leverage Digital document solutions that make sure that documents meant for customer communication are not only personalized and easy to understand, but also timely and accurate.   Modern Customer Communication Management or CCM solutions are designed to meet this requirement of businesses. They help in satisfying the distinctive needs of a business in terms of document creation and multi-channel delivery. Communications Management is broadly defined as a strategy used by companies for improving the creation, storage, retrieval, and distribution of communications with their expansive customer base. These communications may range from complaints, invoices, and payments to personalized messages, marketing communications, details about new product launches and more. Such messages can